#Marketing
8 notas · última:
Linus Torvalds: 90% of AI marketing is hype so 'I ignore it'
Linus Torvalds says most AI marketing is hype, calls the industry 90 percent marketing and 10 percent reality, and says he will ignore GenAI for now until real workloads show up.
Software Engineering Talent is Gold Right Now
The job market is weak, but experienced software engineers can automate tedious or semi-manual workflows, create marketing assets, and get high leverage from tools like ChatGPT and Cursor.
Your virtual assistant is a partner, not an employee
The text argues that virtual assistants are often underestimated and should be treated as business partners rather than employees. It says they are entrepreneurs too and may know as much about running a business as the client does.
About Seth Godin
Seth Godin's about page lists a daily blog nearing 10,000 posts, 20 bestselling books in nearly 40 languages, and the Carbon Almanac, which he calls the most important project of his career.
Your first SaaS hire probably shouldn't be an engineer
For a solo founder around $8K MRR, the first hire should usually be customer success if churn or support is the bottleneck. If churn is under 3% and support is light, marketing is the better first hire.
Jessica Livingston: Why Startups Need to Focus on Sales, Not Marketing
Jessica Livingston argues that early-stage startups should work the sales end of the sales-marketing continuum: talk to a few highly interested users, learn from them, and build the product through manual outreach.
O homem que matou mais do que Hitler, Stalin e Mao
O texto atribui a James Buchanan Duke a massificação do cigarro, relaciona isso a milhões de mortes por ano e mostra como ele combinou produção em escala, marketing e riqueza.
Era uma vez uma época onde tudo era mais fácil…
O texto defende que o marketing voltou a depender menos de promessa e mais de produto, experiência e comportamento real. Publicidade vira parte de um ecossistema de design, não o centro dele.